We are delighted to share some major news; the launch of our new basketball arena in collaboration with the Gisimba Memorial Center (GMC) in Rwanda.
On the 7th of June, Premier Projects, the CSR (Corporate Social Responsibility) division of Premier Bet, announced the opening of the Premier Projects Basketball Arena in Kigali, Rwanda.
Premier Projects Basketball Arena
As part of its CSR objective, Premier Projects’ new strategy is to give back to the incredible community our partners, Premier Bet operate in, using our core activity sports! For over 8 years, Premier Bet has actively developed its activity in Rwanda. This is exactly why this court, provided by the Gisimba Memorial Center (GMC), is a gift from Premier Projects, on behalf of Premier Bet Rwanda (www.premierbet.rw), to the people of Kigali.
Our wish is that the whole community could enjoy and practice sport in a safe, well-designed and bright environment. Premier Projects Basketball Arena is open to everyone and is a place to not only play basketball but also to gather and spend time together. This is the magic of sport and we believe it has the power to bring and elevate people together.
Introducing the Gisimba Memorial Center
The Gisimba Memorial Center is a place where children can come to get help, support and protection when their rights are threatened. It is creating after-school programs that provide academic and artistic enrichment to vulnerable youth in Kigali, Rwanda.
This social centre aims at using the arts to positively impact the local community. They build strong relationships, heal families, restore dignity, and create hope in East African communities through them.
Basketball in Rwanda
The Government of Rwanda firmly believes in the power of sports to create national unity and pride while improving the health of the people. Basketball is Rwanda’s second most popular sport and by far the most popular indoor sport in the country. Rwanda has a professional basketball league called the National Basketball League. The league winner will advance to the Basketball Africa League (BAL) qualifiers.
Additionally, to support basketball’s rising popularity, the Rwandan government and Turkish Investment Company Summa partnered to open the long-awaited Kigali Arena The Basketball Africa League. It is one of Africa’s largest indoor stadiums and will host major regional and international basketball events. Recently, the Basketball Africa League (BAL) 2022 playoffs and finals were held from Saturday, May 21st to Saturday, May 28th.
This partnership will introduce Rwanda as a world-class tourism and investment destination and highlight Africa’s growing sports industry. Kigali Arena offers a great opportunity to attract international basketball tournaments and positions Rwanda as a major sports tourism destination in the region.
Stay tuned and follow our journey in building the first Pan-African Sports platform
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